DAVID GOLDBERGCo-founder & Global CEO
Co-founder & Global CEO
David is the co-founder and Global CEO of Founders Pledge. Having run the gauntlet of finance, start-up, and academia, started Founders Pledge to make it absurdly easy for entrepreneurs to do good in their work and lives. David moved into the non-profit sector from an eclectic commercial background; following high school, David joined Mortgage Capital Associates, one of the largest privately held mortgage banks in the U.S., where he launched the secondary marketing department, after which he worked as a mortgage and investment banker at CS Financial in Beverly Hills. David also founded and ran a boutique real estate firm in Germany and was the general manager of Urban Motion. David is a graduate of UCLA and the University of Cambridge.
MATT HUNTERCEO (North America)
CEO (North America)
Matt is an entrepreneur, social activist and artist, and is currently the CEO of Founders Pledge, Inc., the North American arm of Founders Pledge. Previously, Matt co-founded the WiFi marketing business Turnstyle, which was acquired by Yelp in April 2017. Somewhere along the way Matt co-founded the intimacy development publication, cambyo. He has helped bring the morning dance party movement Daybreaker to Toronto. And before all this, Matt was an artist, making electronic pop music under the moniker Natural Animal.
IEVA KAJOKAITEChief Strategy Officer
Chief Strategy Officer
Ieva joins Founders Pledge from a diverse non-profit background. She is an experienced partnership director and programme manager, and has worked extensively with projects focused on young people affected by the intersection of vulnerabilities. After graduating from the School of Oriental and African Studies and Vilnius University, Ieva worked with charities assisting refugees, and, more recently, children and young people with special needs. Ieva is a visiting lecturer at Vilnius University and has carried out research focused on gender identity and the politics of presence in Qatar, Oman and Italy.
NEIL JANSENChief Operating Officer
Chief Operating Officer
Neil joined Founders Pledge in October of 2015 from both technical and artistic careers. He completed his Bachelor of Science in Mechanical Engineering from California Polytechnic State University, San Luis Obispo, and then moved to Los Angeles to work on the Space Shuttle Main Engine as a systems engineer. As NASA wrapped up the shuttle program, he successfully transitioned into a career as a freelance brass musician and continues to perform regularly across California.
Ben has a background in technology startups and not for profits. He was previously Director of Community for Giving What We Can, the international society promoting effective poverty interventions. He is also a full stack web developer and has experience in the London and Paris startup scenes. Before starting at Founders Pledge, Ben was building software in Ghana to provide offline access to education websites. Ben has a first class degree in Philosophy from the University of Warwick.
Max joined Founders Pledge in 2017 with a background in both technology startups and charity. After studying at LSE and the University of the Arts London, Max co-founded the technology startup Tamoco and led the company as CEO for four years, growing it to become one of the market leaders in the advertising field. He also helped to launch a donation platform as a charity in the Middle East and most recently acted as Board Adviser to a variety of social-impact startups around the world.
Meera joined Founders Pledge in May 2018. Prior to this, she worked as an analyst for a London-based family office.
Meera holds a Masters in Quantum Fields and Fundamental Forces (or as is said in English: theoretical physics) from Imperial College London, and has a paper co-authored with Stephen Hawking’s former PhD student.
Meera enjoys reading challenging books, breathing non-London air, board games, the sun (the star not the newspaper), and listening to the History of India podcast.
She is an Arsenal fan.
Ashley joined Founders Pledge in the summer of 2018, in a fortuitous confluence of her interests in philanthropy and startups. In a past life, she was an early employee at a tech startup and mainly managed community and communications. Before that, she worked in Tanzania with a sustainable development non-profit and launched a small food business with a group of women in her village.
Ashley earned a BA from St. John’s College, where she studied epistemology and the art of asking questions.
For the love of rivalry, she is now a Tottenham fan - sorry Meera, Hari & Sach!
Alessandra joined Founders Pledge in September 2018. She’s a very (very) proud Venezuelan, and lived in Colombia for six years before moving to London. After getting her BA in International Relations she worked at a nonprofit advising high net worth individuals on more effective giving practices and seeking grants for projects in education. She also partook in a brief but fascinating stint in the beekeeping industry.
Alessandra is a house plant and US politics aficionado– she is not, however, an Arsenal or Maduro fan and has never seen Thea wear black.
Marie started her career in the financial industry, advising hedge funds on their investments in Fixed Income markets. Willing to find a path with purpose, she left the sector in 2014 to complete her Masters in International Studies and Diplomacy from SOAS London. Since completing her degree, Marie has delved into multiple areas of the social impact space, from leading the fundraising activity of a youth charity in East London, to coordinating the CSR programme of a fast-growing FinTech company. Marie joined Founders Pledge in March 2018 and currently heads up content curation and speaker engagement.
Thea joined Founders Pledge in July 2016 after graduating with a First Class Honour BASc from University College London, specialising in Cultural Anthropology. She has a background in the not-for-profit sector, having worked for Amnesty International as well as in a number of roles in Norway's largest youth environmental organisation.
Before moving to London she was a youth facilitator at an environmental conference in Madagascar, studied Arabic, and worked at a museum of archaeology. Thea speaks English, Norwegian, Spanish and Arabic.
Tania joined Founders Pledge in the spring of 2018 to lead all logistical and production aspects for our events. After completing her business studies degree at the International Business College in Prague, Tania moved to London.
Tania has a background in covering events and managing programmes across both commercial and non-profit sectors.
Tania is an amateur film editor, having taken it up a few years ago, studying at MET Film School in London. Her free time is mostly spent playing beach & indoor volleyball, and hiking in beautiful parts of the country.
Marinella joined Founders Pledge in 2017 from a background in non for profit and academia. Before starting at the Founders Pledge, she was researching cost-effective charities and interventions at the Centre for Effective Altruism, and worked as a Research Fellow at Warwick University. She holds a PhD in Philosophy of Human Rights from Oxford University and a First Class BA in Politics, Philosophy and Economics from the same institution.
John joined Founders Pledge in 2017 from a background in policy think tanks and academia. He has a doctorate in political philosophy from Oxford and taught philosophy at the Blavatnik School of Government in Oxford. Following that, he moved to the Global Priorities Project, working as a researcher on global catastrophic risk. He likes quips, tennis, football, boxing, and not spending money.
Callum joined the research team in spring 2018. Before joining Founders Pledge, Callum worked as a quantitative analyst at a hedge fund.
He holds a First Class MMath in Mathematics from the University of Warwick, where he set up the Warwick effective altruism group.
He's interested in ethics, and football. Especially Arsenal.
Before joining Founders Pledge in early 2018, Sjir advised Dutch municipalities in setting up experiments with elements of basic income, and organized coordination between experiment initiatives on an academic, political and governmental level, crowdfunding his own ‘basic income’ to independently do this for two years.
In 2017, he co-founded Effective Altruism Netherlands (EAN), where he currently serves as Chairman of the Board.
Sjir holds a Master’s degree in Operations Research (cum laude) at Tilburg University.
He enjoys doing sports such as futsal, running and cycling; playing board games with friends; and going out on a walk to explore.
SACH YADAVOperations - Finance
Operations - Finance
Sach joined Founders Pledge from a commercial and entrepreneurial background.
He is a qualified accountant with more than 10 years of experience working with businesses small and large, nationally and internationally. Sach's expertise crosses a wide range of sectors.
Sach likes watching Bollywood films (to improve his Hindi), and eating street food, although not necessarily in that order!
Sach is another (avid) Arsenal fan.
HARIDOS APOSTOLIDESOperations - People
Operations - People
Haridos joined Founders Pledge in January 2017. After graduating with a BA in American Studies, he completed an internship with the US Navy’s Public Affairs office in Manhattan, working with the media for Fleet Week New York. One year into working with a digital marketing company, Haridos decided a corporate job wasn't for him and swiftly moved into the not-for-profit world, working primarily as a Community Fundraiser.
Haridos is a movie-buff and a keen writer with a website discussing the relationship between policy and social issues, notably gender inequality, racial injustice and LGBTQ+ rights, within the US and Europe.
He, too, is an Arsenal fan.
NIKI BUYSOperations - People
Operations - People
Niki joined Founders Pledge in September 2018. Following a foundation course at drama school in Oxford, Niki spent eight years as a Stage and Production Manager on over 50 different productions. The adventure took Niki from pub theatres to the Edinburgh Festival, the London West End, the Royal Albert Hall, and a very big tent in Saudi Arabia.
Most recently Niki worked at the Royal Horticultural Society as part of the Operations team for their flower shows. She worked across their portfolio of five major events including the Chelsea Flower Show.
Despite this, she is still incapable of keeping her house plants alive.
GENEVIEVE LAZARUSOperations - People
Operations - People
Gen joined Founders Pledge in the Summer of 2018. After starting her career developing investor relations and fund analytics programmes within hedge funds, Gen made the jump to technology startup operations in 2010 and never looked back. As an Operations Director, working in the fields of AR & AI tech, design, and fin-tech, Gen has seen three companies through acquisitions. Interested in investing her career in giving back, Gen joined Founders Pledge and is working with our North American CEO to develop operations in the US.
Gen plays several musical instruments, once snowboarded at a professional level, and takes online grad courses in diverse subjects for fun. As a working mother of two young children, Gen’s dream is to someday sleep.
DEVON FRITZOperations - Tech & Germany
Operations - Tech & Germany
Devon joined Founders Pledge following a diverse background in consulting and software development for both the public and private sectors, working for various organizations as well as running his own business. He has been awarded a Bachelor of Science in Computer Science and a Master of Science in Information Technology from Rensselaer Polytechnic Institute in New York, as well as a Master of Arts in Computational Linguistics from Heidelberg University in Germany. A learner for life, Devon has a broad range of interests, from language learning to philosophy.
SASHA COOPEROperations - Tech
Operations - Tech
Sasha joined Founders Pledge in November 2016, after transitioning from academic publishing to software development through Makers Academy. He has an ongoing preoccupation with utilitarian philosophy, and with the underlying ethics of the effective altruism movement, which he's been involved with since its inception (and which prompted his career shift). At Founders Pledge, he maximises the utility offered by the website.
BRYANOperations - Cuddles
Operations - Cuddles
Bryan is a dog. He has been with Founders Pledge since day one. He often thinks he's in charge and even though he's not, no one tells him otherwise. In his free time he likes to collect sticks and play fetch. He is based in London.
Dafna was founding CEO and co-founder of Founders For Good. She is now a trustee of the charity, continuing to dramatically impact the way in which entrepreneurs give back. Dafna is also a trustee of The Jamie Oliver Food Foundation, a board member of Intelligence Squared, and has supported organisations including The Royal Foundation and The Good Solutions Group. Before founding Founders for Good, she launched Excite in Europe, co-founded eos Ventures & spent seven years as a Operating Partner at Eden McCallum, a disruptor in strategy consulting. She is a graduate of Stanford University & Harvard Business School & is a World Economic Forum Young Global Leader.
Carol is the founder & CEO of Carol Cone ON PURPOSE, whose mission is to educate, inspire & accelerate purpose programs & impacts for organizations, nonprofits & individuals around the globe. She is internationally recognized for her work on purpose & CSR. For over 25 years, she’s built lasting partnerships between companies, brands & social issues for deep business & societal impact. For the past five years, Carol created & led the business & social purpose practice for Edelman, building it into a $25 million global group. Previously, she was founder & chairman of Cone, Inc., now Cone Communications, a leading cause branding consultancy. In 2007, PR Week called her "arguably the most powerful & visible figure in the world of cause branding."
Jonathan is the chairman of Founders For Good and the co-founder of Founders Forum. In 2011 Jonnie founded Lepe Partners, a merchant bank for media, consumer & internet CEOs & entrepreneurs. He was previously co-founder & CEO of LongAcre Partners, building the company into Europe’s leading mid-market media corporate finance house before selling it to Jefferies in 2007. Jonnie also co-founded PROfounders Capital and is on the advisory board of Opera Solutions & Kelkoo. He has advised on over 100 transactions in the media & Internet space worth over $20bn to date.
Neil is the founder of NEON Adventures, an investment vehicle with activities in finance, property, lifestyle & philanthropy. He is also a principle investor in the Forward Internet Group, which creates, acquires & invests in web businesses across a variety of industries and territories. Neil is committed to giving back through the Forward Foundation, helping exceptional charities & social enterprises transform young lives.
Damian Kimmelman is the Founder and CEO of DueDil, the London-based fintech business whose vision is to organise the world’s private company information & which was recently listed among Wired magazine’s Hottest Startups in Europe. Before launching DueDil, Damian set up two other businesses: a peer-to-peer Chinese gaming platform & a digital agency. In June this year, he was named “International Entrepreneur of the Year” by Tech City News.
Andy is a Partner with SoftTech VC, one of the most active Bay Area seed stage investors. Prior to joining SoftTech in 2015, Andy was co-founder and EVP of London and San Francisco-based Huddle, a leading enterprise SaaS content collaboration company.
Andy has been an active angel investor since 2010 and built a portfolio covering 35+ pre-seed and seed stage investments, mostly in the B2B space but also covering e-commerce, marketplaces and mobile. His companies include innovative SaaS businesses like Apiary, tray.io, Bugsnag, Rolepoint, Intercom, Import.io, Pipedrive, and Buffer, as well as retail plays including Postmates, Secret Escapes, and Zesty.
Andy was awarded an OBE in the 2015 Queen’s birthday honours list for services to UK business and technology leadership.
Richard is the co-founder of innocent, the No.1 health drinks brand in Europe. Innocent was started from a market stall, now sells in 17 countries & was acquired by Coca Cola for $700m. Innocent’s mission is to ‘taste good & do good’, with sustainable business practices & a minimum of 10% of profits going to charity each year. Richard, along with his co-founders, now runs JamJar Investments, a UK based start-up fund focusing on consumer facing brands that use creativity, craft & functional performance to create lifetime loyalty. Richard is also a director of the independent press regulator Ipsos.
Alexandre is a qualified Swiss lawyer. After being admitted to the bar in Switzerland in 1997, Alexandre qualified as a Swiss Certified Tax Expert in 2002 & went on to work for different financial services companies & prestigious law firms. In 2011, he became Chief Executive Officer of the Rhone Group, a Swiss company which provides clients with sophisticated financial planning advice & support.
MORAN CERFNeuroscientist and Professor at Northwestern University
Moran Cerf is a neuroscientist and business professor at the Kellogg School of Management and the neuroscience programme at Northwestern university. In his work, Moran helps individuals and businesses harness the current knowledge of the brain to improve thinking and understanding of customers and business decisions. Moran is the beneficiary of several awards and grants for his work, including the Instructional Improvement Grant, and the prestigious Presidential Scholarship for Excellence, and was recently named one of the "40 Leading professors below 40". Currently, Moran is on the board of a number of neuro-tech companies (Nervanix, VR Americas, Best Fit), the Co-founder of ThinkAlike, and also the founder of B-Cube which applies neuroscience to help society.
MUSTAFA SULEYMANCo-founder of DeepMind
Mustafa Suleyman was co-founder & Chief Product Officer of Deepmind Technologies, a leading AI company, which was bought by Google in 2014 in their largest European acquisition to date. Mustafa is now Head of Applied AI at Google DeepMind & is responsible for integrating the technology across a wide range of Google products. Previously, Mustafa dropped out of Oxford University to help launch a telephone counseling service, building it to become one the largest mental health support services of its kind in the UK. As a skilled negotiator & facilitator, Mustafa has worked all over the world for a wide range of clients such as the UN, the Dutch government & WWF.
WILLIAM MACASKILLCo-founder of the Centre for Effective Altruism
William MacAskill is an Associate Professor in Philosophy at Oxford University and the co-founder of Giving What We Can and 80,000 Hours, which advises individuals on how to maximise the social impact of their time and money. Through these non-profits, Will has raised over $400 million in lifetime pledged donations to the most effective charities and helped spark the effective altruism movement. He is the author of Doing Good Better, published by Penguin Random House.
JAAN TALLINNCo-founder of Skype and Kazaa
Jaan is a founding engineer of Skype and Kazaa. He is Co-Founder of the Cambridge Centre for Existential Risk, Future of Life Institute, and philanthropically supports other existential risk research organizations. He is also a partner at Ambient Sound Investments, an active angel investor, and has served on the Estonian President's Academic Advisory Board.
ALEX COMNINOSSpecialist Tech Advisor
Alex supports Founders Pledge on tech for good and is an Associate at Founders Intelligence, a specialist consultancy that helps the world’s leading corporates and investors to harness industry defining technologies and business models. Alex advises corporates and investors on digital strategy and technology innovation, and in this role has worked with Visa, News Corp, and Fannie Mae. Before joining Founders Intelligence, Alex worked in M&A, focusing on investments in media, internet and consumer business. Alex has varied volunteering experience, including coaching football at a local school in Costa Rica, and supporting Founders For Good & NSPCC Digital Taskforce.
NICOLE FUSpecialist Marketing Advisor
Nicole is a marketing consultant helping startups and small organizations scale their marketing and outreach efforts. Previously, she was the Head of Marketing at a SaaS data analysis company where she was responsible for managing marketing efforts among a customer base spanning consumer and enterprise clients. Nicole graduated with a Bachelor’s degree in Mathematics and Statistics and is a champion of women in STEM.