Mada is Co-Founder and Head of Marketing at Branch Metrics, an award winning innovative mobile linking platform which is dramatically changing how content is discovered and delivered on the Internet. Branch powers deep linking and mobile attribution for some of the most advanced apps in the world, including names like Airbnb, Pinterest, Slack, Ticketmaster, Tinder, Starbucks, and Yelp.

Mada has a BS in Computer Engineering from Cornell and a masters in design from Stanford before jumping straight to the forefront of competitive startups in Silicon Valley. When she's not working on the Branch dashboard or partner products, Mada likes to go to growth hacking meet ups, play with dogs, and play the latest addictive mobile game.